Windy City, Chicago’s first CrossFit gym, was facing an increasingly crowded market and looking to differentiate themselves. Their website was a key component of re-thinking their overall brand experience, a process that was being led by the talented team at Knoed Creative. Together, along with Surprise Highway, who handled the back-end development, we helped deliver a site that has supported the gym’s evolution and positioned them well for future success. Role:Front-End Development Launch:windycitycrossfit.com
“I've been spoiled by working with Brett – I have yet to meet another developer who just gets it like he does – who has the same attention to detail and level of technical knowledge paired with exceptional design sensibility. Beyond that, he's just a great guy to grab a beer with.”
Kyle Eertmoed—Partner + Designer, Knoed Creative
The site features a dashboard where users can view upcoming workouts and share their results with other members. Careful consideration was taken to create a user experience that successfully translated across devices, even as the content hierarchy and layout changed considerably in some cases.